October 2, 2024
Dear Member,
As we count down the days to our New Name Reveal and Grand Opening Celebration, we wanted to remind you that this exciting initiative will have minimal impact on your membership. We consistently strive to stay progressive and competitive and work toward helping our members achieve their financial goals.
Q. When will you reveal the new name?
A. We will be sharing our new name with you on Friday, October 4. Our exterior signage and various interior signage at our seven locations will begin the process of being installed on Friday so that when we open our doors on October 7, 2024, we will officially operate as our new name!
Q: Why did the Credit Union decide to change its name?
A: We decided to change our name to better represent our mission, vision, and the diverse communities we serve. This change marks our commitment to innovation, growth, and inclusion.
Q: Is the credit union being acquired by another organization?
A: We are NOT being acquired. We are changing our name to better represent our mission, vision, and the diverse communities we serve.
Q. Will the website look different? What about my login credentials?
A. Yes, on Monday, October 7, our new website, branding, and mobile apps will be unveiled. Our online banking and mobile app login details and functionality will remain unchanged.
Q. Will there be a Grand Opening Celebration?
A. Yes, please join us as we celebrate our new name on October 9, 2024, from 3:30pm to 5:00pm at our 20 Adams Street, Leominster branch location to meet Retired New England Legend, Joe Andruzzi. Joe, a former football player, played from 2000-2005 as an offensive guard, helping New England win 3 championships! Stop by to have your photo taken with him or bring an item for him to autograph. Visit our post on the front page for more details.
Q: Will my account numbers change?
A: No, your account numbers and the services you receive will not change. There will be no disruption to branch operations. All branches will continue to serve you as usual.
Q: Do I need to do anything because of the name change?
A: No action is required on your part. Your accounts and services will continue to operate as usual. Your account numbers will remain the same.
Q: What about my checks and debit/credit cards?
A. Existing checks and debit/credit cards will remain valid with the LCU branding. New checks with the updated branding will be issued if ordered after October 7. Please note: we will be issuing new debit cards with the new name to all members in the Spring of 2025. Any debit cards that are expiring before
Spring of 2025 will be reissued with LCU branding.
Q: Will our Routing Number change?
A: No, our Routing Number will remain: 211383736
Q: How does this change benefit me as a member?
A: The rebranding effort is designed to enhance our visibility and commitment to growth and inclusion while supporting our members’ diverse needs.
It is imperative that we present ourselves in a way that reflects our commitment to our members and communities and embodies our values to prepare ourselves for the future generations. We are thrilled to have you on this journey with us!
Please call us with any questions, 800-649-4646.
Sincerely,
All One Credit Union
